branding Archives

28 January 2022

Quick wins are great in UA, but it's better to think long-term and focus on people that demonstrate greater lifetime value. User acquisit...

28 January 2022

As Business Owners and Entrepreneurs look to harness the power of social media in a shifting digital landscape, they will need to have an exc...

10 January 2022

Advertisers assume they know their audiences, because grouping people into buckets is convenient. Gamers like Doritos and caffeinated soda...

20 December 2021

In some quarters, the Internet is considered the best and most effective way for businesses to engage their customers. That might not necessa...

20 December 2021

Digital marketing refers to any marketing that is carried out through an electronic device or the internet. As a small business, it is import...

20 December 2021

The COVID-19 pandemic has severely damaged businesses in so many ways. Small businesses particularly have mostly lost their ability to compet...

20 December 2021

As an Entrepreneur, digital marketing is absolutely essential for your business to succeed - especially in the early years and months when so...

23 July 2021

We’re living through an exciting time. Entrepreneurs have the opportunity to reach more potential customers and grow their business through th...